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May 2024

Little Kiwi Travels Media Kit

NEW ZEALAND TRAVEL & TOURISM
SOCIAL MARKETING & CONTENT CREATION

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Kia Ora

I'm Ashley, your Auckland based travel and tourism content creator specializing in fun, vibrant New Zealand photography, videography and social marketing that Kiwis love.

When I'm not working at my full time job in IT, Littlekiwitravels is where I share the best places to travel, explore and stay throughout New Zealand and internationally.

 

My content is all about encouraging my fellow kiwi women (my main demographic of followers) and tourists to explore our beautiful country and nearby.

My audience love that I don't just provide them with beautiful and inspirational imagery- I give them helpful information and trusted advice so they can plan their own amazing experiences and holidays.

Previous Partners

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I create helpful, inspiring NZ travel & tourism social marketing content that makes people want to experience it for themselves

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My Audience, Account Performance and Services

My Audience

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68k Followers | 290k+ Monthly Reach | 30-100k Average Reel Reach
and growing audiences on Tiktok and Facebook.

Based in:

66% New Zealand

(27% Auckland)

12% Australia

22% Other

Age and Gender:

10% <24

37% 25-34

25% 35-44

28% 45+

69% female

31% male

My Account Performance & Strengths

Reel Reach
My Reels perform extremely well with thousands of saves and shares.
I regularly reach audiences the same size as other NZ travel creators with 3 times my following. My Auckland, Waikato and Queenstown content performs particularly well.

Quality over Quantity Partnerships
I only take on a small number of partnerships with brands I genuinely admire and want to work with.  My audience knows this and view me as a trusted source of inspiration and information for their New Zealand adventures.

Customer Return on Investment
I have a genuine interest in happy customers and making sure you and your brand get great value for the investment in me and my audience.

 

Content Examples (click to watch)

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Auckland Accomodation
124k Views
4k Likes
900+ Shares
1.3k Saves
300% Increase in traffic to Airbnb listing 

< Click to watch

 

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Auckland Eatery
398k Views
14k Likes
8k Shares
6.7k Saves

 

< Click to watch
 

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Queenstown Experience
38k Views
700+ Likes
247 Shares
324 Saves

< Click to watch

 

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Christchurch Accom
480k Views
1123 Likes
332 Shares
321 Saves

 
< Click to watch
 

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The content I create captures fun, vibrant, real experiences in NZ and makes Kiwis and tourists alike crave to experience for themselves.

My Services

Do you have a unique, accommodation, experience or product you think Kiwis and visitors to New Zealand need to know about? Let me help you bring it to life and spread brand awareness with content created specifically for socials.

Asset Creation for licensed use on Web and Socials
Still Images
Video Footage

Social Marketing on my Channels and/or Posted to yours
Reels & TikToks
Static Posts
Detailed Story Sets

I pride myself on providing great value to NZ businesses - creating content that aligns with both your brand and marketing goals and following up with statistics and insights so you can determine the ROI from our partnership.

I'd love to work with you! Let's chat.

Ashley

@littlekiwitravels

littlekiwitravels@gmail.com

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